Jan 2026 - March 2026
Kevora
Founder, E-commerce & Customer Experience
Built Shopify support, cart recovery, and post-purchase workflows to improve conversion and customer communication.
Tomy Lim
Digital marketing · E-commerce · Customer experience
Digital Marketing & E-commerce Manager
Shopify, paid media, marketing analytics, automation, and customer experience. I work across digital marketing, e-commerce, web, and automation to find what is not working and build practical solutions that improve customer journeys and business performance.
Core capabilities
What I work across
A practical mix of customer experience, marketing performance, and the digital systems behind both.
E-commerce
Shopify, site merchandising, conversion improvement, and customer journeys.
Digital Marketing
Paid media, campaign planning, SEO, and audience targeting.
Analytics
Performance measurement, attribution, reporting, and optimization.
Digital Systems
Automation, web implementation, AI tools, and workflow improvement.
Professional experience
Experience
View case study
Feb 2018 - October 2021
EC Hispanic Media
Digital Marketing Specialist
Led digital and traditional marketing across four brand verticals, including campaigns that generated 5,000+ RSVPs and 2,000+ attendees.
Oct 2020 - 2022
TOANDME
Founder, E-commerce & Operations
Built the storefront and operational workflows for a direct-to-consumer fashion brand across customer experience, inventory, and fulfillment.
Oct 2023 - Feb 2024
PRIMEXMPLE
Founder, Digital Marketing & E-commerce
Developed go-to-market work for a high-ticket product brand and built a repeatable creative workflow for paid and organic campaigns.
Selected work
Case studies
Kevora
→Founder, E-commerce & Customer Experience
Built Shopify support, cart recovery, and post-purchase workflows to improve conversion and customer communication.
[Automation][Data Layer][AI Ops][CRO]
EC Hispanic Media
→Digital Marketing Specialist
Led digital and traditional marketing across four brand verticals, including campaigns that generated 5,000+ RSVPs and 2,000+ attendees.
[Digital Marketing Strategy][Paid Media (PPC)][Event Marketing][SEO & Linkbuilding]
TOANDME
→Founder, E-commerce & Operations
Built the storefront and operational workflows for a direct-to-consumer fashion brand across customer experience, inventory, and fulfillment.
[Acquisition][Creative Ops][Operations]
PRIMEXMPLE
→Founder, Digital Marketing & E-commerce
Developed go-to-market work for a high-ticket product brand and built a repeatable creative workflow for paid and organic campaigns.
[AI Creative Ops][AOV Optimization][Wellness E-Commerce]
FunQuotes
→Developer, Product Experiment
Built a lightweight social product that combines AI-generated quotes, one-click distribution, and engagement attribution.
[Farcaster Protocol][On-Chain Attribution][AI Generation]